Night Life Amsterdam
This project focused on creating a strong and recognisable social media presence for a nightlife brand in Amsterdam, using engaging visuals, short-form video and platform-specific content to reflect the brand’s energetic identity.
Year
2025
Scope
Social Media Design, Content & Management
Timeline
8 weeks
Social Media Design, Content & Management
1. Visual Identity & Graphic Design I designed a clear visual direction for the brand’s social media, ensuring it stood out in a competitive nightlife space. This included: - Graphic design for social media posts and stories using Adobe Illustrator - Creating a bold, nightlife-led visual identity - Ensuring consistency across all social content 2. Video Editing & Content Creation To support engagement and reach, I produced short-form video content tailored to social platforms: - Editing nightlife and event-focused videos - Adapting content for Instagram-first performance 3. Social Media Management I actively managed the brand’s social media account, handling both content and publishing: - Social media account management - Content scheduling and posting - Community-focused content aimed at driving awareness and event interest
